Aspirin® has a Painful Past

In 1899, the Bayer Corporation started commercially selling Aspirin—a newly developed, brand name painkiller. But history had other plans for the brand. In 1919, World War I reparations from the Versailles Treaty caused a lapse in Bayer's international trademark on the brand name Aspirin—and a former brand icon soon became a generic synonym.

Only expert IP counsel can anticipate and protect against the unforeseen events that can interrupt the legacy of your trademark.

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Thomas Horstemeyer, LLP (Thomas|Horstemeyer) is Atlanta’s IP boutique—the largest Atlanta-based intellectual property law firm providing services in litigation, patent, copyright and trademark. Our attorneys practice solely in IP law and have a wide variety of education and industry experience. This allows us to specialize—and deliver our clients the singular expertise needed to turn great ideas into valuable assets.